The line-up of the upcoming series of The Apprentice has finally been revealed. 

Lord Sugar, 78, Baroness Karren Brady, 56, and Tim Campbell, 48, will be back on our screens very soon to help guide the 20 new candidates in the upcoming business tasks. 

2026 marks the 20th series of the much-loved show, and while usually 18 budding entrepreneurs take part, this year, 20 will battle it out for the top spot instead. 

At the end of the series, one of the contestants will get their hands on an incredible £250,000 and a business deal with Lord Sugar himself. 

There is a real mixed bag of entrepreneurs taking part this year, with the likes of a pantomime actress, RAF gunner and a beauty mogul battling it out to be crowned winner. 

This time around they’ll jet off to Hong Kong for one of the most ambitious opening tasks in the show’s history.

But who will rise to the top of the boardroom and blitz through this series’ legendary interviews? Only time will tell…

The line-up of the upcoming series of The Apprentice has FINALLY been revealed 

Andrea Cooper

Andrea Cooper, from Barnsley, is one of the contestants taking part in the show this year

Occupation: Owner of a lettings agency 

From: Barnsley, south Yorkshire 

Business plan: to build on her property lettings agency 

When asked  what makes her a unique candidate, Andrea said: ‘I am 46 , mother of five, grandmother of one and manage and run effectively two businesses in Barnsley.

‘I successfully achieved a midwifery first class honours degree when I was 40, whilst juggling two businesses and running a family. 

‘I am hard working, resilient and will give anything a go.’

Carrington Saunders

Carrington is the owner of an online loungewear business

Occupation: Owner of an online loungewear business 

From: South east London 

Business plan: Expanding on her fashion business 

When asked why she deserves Lord Sugar’s investment, Carrington said: ‘I come from a divorced household, which taught me early on the value of hard work and resilience. 

‘While studying at university, I invested my own money to launch Cas Collection, growing it into a successful business alongside achieving a first class degree.

‘I deeply understand what women want from fashion to feel confident and good in themselves and that mission drives everything I do.

I am extremely hardworking, resilient, and tenacious, and with Lord Sugar’s experience and support, I truly believe we can take this business to the next level and make a lasting difference for my family and the women my brand serves . 

Georgina Newton  

Georgina is an actress and events manager from east London wanting to get her hands on the business deal with Lord Sugar 

Occupation: Actress and events manager 

From: East London

Business plan: To create a touring theatrical production company, specialising in pantomime 

When asked what makes her a unique candidate, Georgina said: ‘I have this magic to my personality, this sunshine that brightens up a room and turns any negative situation into something positive.

‘I manage to bring out the best in those around me by lifting them, building confidence, making people smile and making sure everyone knows that they are enough just as they are.

‘All anyone needs is to believe that they can do anything! 

‘I am a leader that always leads with kindness, and I truly don’t think anyone like me has ever been a part of the process.’

Karishma Vijay 

Karishma is the owner of a beauty brand, and she lives in Ashford, Surrey

Occupation: Owner of a beauty brand 

From: Ashford, Surrey

Business plan: To expand her current business Kishkin – the Skincare Miracle 

When asked why she deserves Lord Sugar’s investment, Karishma said: ‘I deserve Lord Sugar’s investment as I am a risk taker, like him. He invested a substantial amount of money into his first beauty venture and so have I with Kishkin.

‘We both came from nothing and started from scratch.

‘I have been supporting my whole family financially since I started earning and my life’s dream is to build my dad a home.

‘Kishkin is not just a business idea, this could change my family’s future.

‘I don’t come from money and where I come from girls don’t even step into the realm of business. 

‘This isn’t just for me, I’m trying to build a legacy.’

Megan Ruiter  

Megan is keen to expand her current women’s clothing brand business 

Occupation: Owner of a women’s clothing brand 

From: Wirral 

Business plan: To expand on her current business

When asked how those who know her best would describe her, Megan said: ‘People often describe me as very hard working and extremely organised.

‘I am a very positive person and even won an award in school for ‘Little Miss Sunshine’ – for always making everyone smile around me.

‘However, if you were to ask my boyfriend how he would describe me, I am pretty sure he would say bossy.

‘I like things done my way, because I know they will get done.’

Nikki Jetha 

Nikki is a mortgage broker from Essex who wants to expand on her business idea 

Occupation: Mortgage broker

From: Hornchurch, Essex

Business plan: Expand on her business idea Mortgages by Nikki 

When asked how those who know her best would describe her, Nikki said: ‘Those who know me best would describe me as approachable, energetic and easy to work with ; someone who doesn’t take herself too seriously until it comes to business.

‘I bring warmth and personality into everything I do, but behind the friendly exterior is a focused, disciplined operator who thrives under pressure.

‘I adapt quickly, take feedback on board and stay calm when things get intense.

‘I’m results driven, resilient and trusted to deliver when it matters most. 

‘There’s substance behind the smile and with me, there’s always more than meets the eye.’

Pascha Myhill 

Pascha is a recruitment consultant from Reading who wants to create her own recruitment company within private healthcare 

Occupation: Recruitment consultant 

From: Reading, Berkshire 

Business plan: To create a recruitment company within private healthcare 

When asked why she deserves Lord Sugar’s investment, Pascha said: ‘I deserve Lord Sugar’s investment because I truly want this, not just for me but for the care and recruitment industry as a whole.

‘I’m 21 , full of passion and grit, and I’ve never been more determined to build something meaningful.

‘This isn’t just a business idea for me, it’s my chance to make a real difference, helping care homes and nurseries and staff while building a strong, successful company.

‘I’m willing to work harder than anyone, learn from every challenge, and do whatever it takes to make this succeed.

‘With Lord Sugar’s support and guidance, I know I can turn my vision into a thriving, industry -leading business, and I won’t stop until it’s done.’

Rothna Akhtar 

Rothna is a student wellbeing adviser who is from east London – and she wants to expand her part-time baking business 

Occupation: Student wellbeing adviser

From: East London

Business plan: To expand her part-time business Rothna’s Bakery 

When asked why she deserves Lord Sugar’s investment, Rothna said: ‘My business plan will revolutionise the cake and experience industry.

‘It combines my love of baking and wellbeing by offering a calming, creative space where people can decorate cakes or craft their own flavours.

‘It promotes wellness, making it a worthwhile investment. 

‘Nothing in life comes easy and I’m ready to take every necessary detour – because I believe if it doesn’t challenge you, it will never change you.

‘I’ve got a solid plan and I’m not afraid to work hard.

‘With Lord Sugar’s backing, we could build a fresh, inspiring brand that makes everyone’s life just that bit sweeter.’

Roxanne Hamedi 

Roxanne is a pharmacist from Abderdeen who wants to create her own beauty brand called Browtasia

Occupation: Pharmacist

From: Aberdeen, Scotland

Business plan: A beauty brand called Browtasia

When asked what makes her a unqiue contestant, Roxanne said: ‘As a Persian -Scottish pharmacist with over 10 years of experience in healthcare, who self -funded both her own aesthetics clinic and cosmetics line Browtasia , I combine in -depth knowledge of ingredients with innovative solutions for real beauty concerns.

‘I bring a rare blend of scientific expertise, creativity, and entrepreneurial drive, which sets me apart in the beauty industry.

‘My journey from personal struggles with hair loss to creating successful businesses demonstrates resilience, integrity, and a commitment to helping others regain confidence.

‘I bring elegance, sexiness, sassiness, and determination, and with a revolutionary brand ready to lead the next wave of innovation, I am a truly unique candidate for The Apprentice.’

Vanessa Tetteh-Squire  

Vanessa is a tech project manager from East London who wants to build on her swimwear business 

Occupation: Tech project manager

From: East London

Business plan: Her own swimwear brand AYORKOH, aimed at women with fuller busts

When asks why she deserves Lord Sugar’s investment, Vanessa said: ‘I believe the swimwear industry needs a visionary like me – someone who not only knows what looks great but also understands the importance of feeling good.

‘I’m a quick learner and always ready to take risks. 

‘I firmly believe that progress in life comes from constantly stepping outside your comfort zone and embracing those risks.

‘I’m also known for my honesty and straightforward approach, much like Lord Sugar.

‘I’m confident we’d get along exceptionally well, because clear communication and bold thinking are what drive success.’

Now let’s meet the boys…  

Conor Galvin  

Conor is a photobooth business owner from Cork who wants to expand his business to London, Manchester and Birmingham

Occupation: Photobooth business owner 

From: Cork, Ireland 

Business plan: Expand his current business and set up hubs in London, Manchester and Birmingham

When asked what makes him a unique candidate, Conor said: ‘What makes me unique is the road I took to get here.

‘I went to university to study medicine, dropped out twice, and even after graduating in law and business, I still wasn’t sure what direction I was meant to go in.

‘Building my business changed that. It gave me confidence, purpose and a place where my energy and creativity finally made sense.

‘I’m not a traditional corporate candidate, and I’m not trying to be.

‘My work is fun and original, but behind it I’m someone who bounces back fast, thinks creatively and isn’t afraid to show personality.’

Dan Miller  

Dan owns his own student recruitment company and is from Richmond, London

Occupation: Owner of a student recruitment company

From: Richmond, London 

Business plan: Expand his business

When asked why he deserves Lord Sugar’s investment, Dan said: ‘After running my company for almost 10 years on my own, it is time for me to look for a seasoned business professional to help me scale and take my company to the next level.

‘There is still a lot for me to learn and getting mentored and supported from Lord Sugar would be incredible.

‘The investment would be a lifechanging amount of cash injected to my company for us to scale and grow into different markets and develop new products.’

Harry Clough  

Harry, from Battersea, is a financial sales manager who wants to create his own free food and drink subscription box

Occupation: Financial sales manager

From: Battersea, London 

Business plan: A company called Makemyday, which is a free food a drink subscription box

When asked what makes him a unique candidate, Harry said: ‘I may sound posh, but I’ve got no dosh and that’s why I’m here to make it. 

‘What makes me unique? I’m the perfect mix of serious ambition and self -aware humour.

‘I take my work seriously but I never take myself too seriously. I’ve learned that a bit of personality goes a long way in business.  

‘I’m creative, resilient, and not afraid to fail, in fact, I’ve probably failed more than most candidates. 

‘But every setback has taught me something new and made me sharper, tougher, and more determined to succeed.’ 

Kieran McCartney 

Kieran is an estate agent from East London who wants to create his own business in the same industry

Occupation: Estate agent

From: East London

Business plan: To create his own property business 

When asked why he deserves Lord Sugar’s investment, Kieran said: ‘I have worked tirelessly over the years to build a strong and loyal client base, offering one of the best estate agency services in and around London.

‘My dedication, experience, and reputation allow me to understand the market deeply and deliver exceptional results.

‘Estate agents often suffer from a poor reputation, but together we can change that.

‘By combining my industry expertise with Lord Sugar’s guidance and resources, we can set a new standard for trust and professionalism.’

Lawrence Rosenberg  

Lawrence is a public relations specialist from Watford that wants to ‘reinvent public relations for the modern era’

Occupation: Public relations specialist 

From: Watford, Hertfordshire

Business plan: To ‘reinvent public relations for the modern era’ 

When asked how those who know him best would describe him, Lawrence said: ‘The kindest thing anyone has ever said to me was by my wife, who told me a while back, “nobody’s ever a stranger to you. ” 

‘I asked her what she meant, and she told me that to everyone I meet, I treat them like I’ve known them my whole life.

‘I do think the world has lost a lot of perspective, and being able to treat everyone like a friend goes a long way.

‘Ultimately, people prefer to do business with friends they trust.

‘Nobody likes a transactional corporate robot, which is why authenticity is the best recipe – not just in business, but in general life too.’

Levi Hague 

Levi is a former RAF gunner and HGV driver from Doncaster that wants to expand on his pet cremation business 

Occupation: Former RAF gunner and HGV driver 

From: Doncaster, south Yorkshire 

Business plan: To expand on his pet cremation business Living Forever Memories Ltd

When asked why he deserves Lord Sugar’s investment, Levi said: ‘This once -in-a-lifetime opportunity hasn’t just arisen for me, but for Lord Sugar too.

‘Living Forever Memories is built on compassion and innovation, operating in a niche with huge potential that no one else has tapped into.

‘My business has already proven demand across the UK and internationally, and by partnering with Lord Sugar, we can take it to the next level.

‘Together, we can build something extraordinary – a business that helps families heal, creates a global legacy, and becomes one of The Apprentice’s greatest success stories.’

Marcus Donkoh  

Marcus is from south London and the owner of his own barbershop

Occupation: Owner of a barbershop 

From: South London 

Business plan: To expand on his current business Mavade to create a ‘network of premium barbershops’ 

When asked how those who know him best would describe him, Marcus said: ‘People describe me as driven, strategic and focused.

‘I’m calm under pressure, relentless when pursuing a goal, and committed to excellence in everything I do.

‘I’m a natural leader who brings people together, builds systems, and finds solutions quickly.

‘They know I don’t quit, I don’t panic, and I always find a way forward . I also love a bit of banter from time to time. All work and no play will ruin Marcus’ day!’

Priyesh Bathia  

Priyesh is a global account manager from Harrow that wants to expand his Boozy Bar business 

Occupation: Global account manager

From: Harrow, London

Business plan: To expand his business Boozy Bar into a ‘scalable national brand’

When asked what makes him a unique candidate, Priyesh said: ‘I’m the perfect mix of charm and hustle who’s confident, quick -thinking, and not afraid to get stuck in.

‘I bring ideas, energy, and a bit of cheek, which means I don’t just talk the talk, I make things happen.

‘I’m the type who’ll win over a room with my cheeky smile, get results, and still have everyone laughing by the end and won’t go down without a fight. 

‘Lord Sugar’s looking for someone who stands out, and I do, every single time and let’s be honest, that’s basically my brand.’

Rajan Gill  

Rajan is a pharmaceutical sales specialist that wants to expand on his business AV Installation 

Occupation: Pharmaceutical sales specialist 

From: Medway, Kent

Business plan: To expand on his business AV Installation, which focus on mounting TV’s and building bespoke media walls 

When asked how those who know him best would describe him, Rajan said: ‘People who know me would say I’m the person who always shows up — whether it’s 5am or 5pm, if someone needs help, I’m there, even when I’m exhausted or stretched thin.

‘I’m concise in how I work, I don’t waste time or words, and I push for the best because I genuinely want to make people’s lives easier. 

‘I’m fiercely competitive, but I’m also calm under pressure and naturally chatty once you get to know me.

‘I stay level-headed, even when things can take a turn. Above all, people know they can rely on me — I show up, I care, and I deliver.’

Tanmay Hingorani  

Tanyway is an AI product consultant from Islington that wants to create an ‘AI-powered digital loyality and marketing platform’ 

Occupation: AI product consultant

From: Islington, London

Business plan: To create an ‘AI-powered digital loyalty and marketing platform revolutionising how food and drink businesses connect with customers’ 

When asked how those who know him best would describe him, Tanmay said: ‘Those who know me best would describe me as thoughtful, driven and quietly determined.

‘They’d say I’m naturally competitive and bring energy and enthusiasm to whatever I take on.

‘I’m open-minded in new situations and people close to me would describe me as attentive and perceptive, someone who listens closely and notices the small things.

‘I’m known for following through on what I start and taking pride in delivering things well.

‘Friends and colleagues would describe me as reliable and grounded, but also someone with real passion and spark when I’m invested.’