Nicola Peltz could be eyeing up a lucrative brand collaboration with Meghan Markle after the ‘Beckxit’ summit in Montecito, PR experts said today.
And while both women became estranged from a world-famous family after marrying into it, they could use the Royal Family and Beckham names for a partnership.
The Duchess of Sussex famously referred to herself as ‘Meghan Sussex’ during her Netflix show in March, while Nicola is officially called ‘Mrs Nicola Peltz Beckham’.
There would be various options for a joint brand name such as ‘Beckham x Sussex’, ‘Meckham’ or ‘Sussexham’, although they could go for a title unrelated to their names.
PR experts told MailOnline today that Nicola would benefit significantly more from a partnership given she is ‘nowhere near Meghan’ in terms of ‘star power’.
They added that Meghan has the ‘upper hand’ in her level of profile, social media fans and appeal – and will be ‘very selective about any future partnerships’.
Meghan and Nicola might consider working on a joint TV show or podcast, given the Duchess now has plenty of expertise in both with productions on Netflix, Spotify and Lemonada Media. Meghan and Nicola could even interview each other.
Both women also have acting experience, with Meghan in legal drama Suits from 2011 until 2018 and Nicola directing and starring in her first film last year, Lola.


Meghan Markle and Nicola Peltz could be set for a brand collaboration, according to PR experts

Brooklyn Beckham holds his phone as he leaves a tattoo parlour in Los Angeles yesterday


Brooklyn Beckham walks on a pavement in Los Angeles yesterday after leaving a tattoo parlour

Brooklyn Beckham has a conversation on the phone while out in Los Angeles yesterday
Some form of joint lifestyle brand could also be possible, given Meghan will be considering her next steps after launching As Ever last month with a collection of herbal teas, luxury honey and raspberry preserve which sold out very quickly.
The two women would easily be able to meet in person to discuss any business projects, given Nicola lives in a $10.5million Beverly Hills home which is less than 100 miles or 90 minutes by car away from Meghan’s $14.5million Montecito mansion.
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Fashion is also a possible area in which they could work together, with glamorous Nicola working as a model and now the face of the Swedish fashion brand NA-KD.
Nicola’s mother-in-law Victoria Beckham is of course one of the world’s most famous fashion designers and saw her brand sales soar 52 per cent to £89million in 2023.
While Nicola is thought to have fallen out with Victoria since marrying her son Brooklyn in 2022, she could use the well-respected Beckham name in any venture.
Meghan has already entered the fashion market in March, having shared a ShopMy collection of clothing and accessories on Instagram, with a disclaimer that she would receive a sales commission on some products purchased through the links.
A form of collaboration in the fashion or beauty industry is therefore a possibility, given the women are likely to have various contacts in Los Angeles who could help.

The Duke and Duchess of Sussex at the Women of Vision Awards in New York in 2023

Brooklyn and Nicola at the Met Gala in 2023
Sources have claimed Harry and Meghan are ‘secretly supporting’ Brooklyn and Nicola because of their ‘similar family feuds’, and met at Meghan’s home recently.
The two women are said to have had a ‘deep and meaningful’ chat in Montecito – and Brooklyn and Nicola have received ‘unwavering support’ from Harry and Meghan who reportedly feel ’empathetic’ towards them.
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PR expert Sean O’Meara said Meghan and Nicola could ‘lean into the obvious interest in their growing friendship further down the line’.
Mr O’Meara, managing director of PR and brand tone of voice agency Essential Content, told MailOnline: ‘Meghan is big on teaming up with other women, and she and Nicola clearly have a lot in common.
‘And while there’s no reason to suggest that the support Meghan and Harry have been showing to the Beckhams is anything other than genuine friendship, any sort of project or campaign the two embark on would generate plenty of interest.
‘With my cynical PR hat on, I can see there’s a ready-made story of two like-minds bonding over being scapegoated if they want it. The press release writes itself, I’m just not sure what the product looks like.
‘Is there an appetite for a partnership? I think if we see any more “secret” meetings between the two camps over the summer, then we can assume something’s coming.’
He also said that the Montecito summit had been ‘relatively well managed’, given sources close to both camps were ‘quick to share certain flattering details’.

The Duchess of Sussex’s Netflix show ‘With Love, Meghan’ came out in March


Nicola Peltz (pictured) is a model and is now the face of the Swedish fashion brand NA-KD
Mr O’Meara added that this did not necessarily mean the two couples were ‘laying the ground for something’, but it also ‘wouldn’t blow my mind either’.
Speaking about who might benefit more from any partnership, he added that Nicola was ‘well known in her own right as an actress as well as being perceived by those unfamiliar with her career as ‘Brooklyn Beckham’s wife’, but she’s nowhere near Meghan in terms of profile or star power’.
Mr O’Meara continued: ‘She would likely benefit more from a collaboration than Meghan. And I think given Meghan’s run of troubled projects, Netflix series and Spotify podcast, she’s going to need to be very selective about any future partnerships.’
Andy Barr, a reputation and PR specialist from Season One Communications, told MailOnline that a Meghan-Beckham collaboration could work well ‘on paper’.
But he added: ‘Given both don’t have a clearly defined and established product range or “offering” it would be difficult for them to convince a big brand to back them or get on board with support.
‘There is also the small matter of them being viewed by many of the public as being on the wrong side of their respective alleged family disputes.’

Meghan’s As Ever products, including her jam launched last month, rapidly sold out

The Duchess of Sussex also launched her ‘Confessions Of A Female Founder’ podcast last month
He said Harry and Meghan were ‘taking on the global love that is felt for a respected and cherished Royal Family’, while Brooklyn and Nicola were ‘taking on one of the most powerful A-lister couples in the world in Victoria and David Beckham’.
Mr Barr continued: ‘It would show an unprecedented level of arrogance to think that any product collaboration could surpass the court of public opinion given the battles they both are allegedly facing with their respective families.
‘Whilst both couples may be considering working together to launch a product or service, many brands, along with members of the public, will want to see a reunion on the cards with their families before they commit to supporting a potential business joint venture.’
Discussing where they might focus their efforts, he said the main target market would have to be America.
Mr Barr said: ‘Meghan clearly has the upper hand when it comes to profile, a solid social media fanbase and has global appeal with the obvious exception of Great Britain.
‘In relative terms, the Sussex brand is in its infancy and as such it can afford to test the water with collaborations.
‘For Meghan and Harry there appears to be minimal long term risk associated with signing any partnership with Nicola and Brooklyn, especially if the target audience is mainly in America.’