The rise of the bra-less bride! Raunchy new wedding trend sees women 'freeing the nipple' in 'naked' gowns – after singer Rita Ora embraced the risqué look for her own nuptials

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  • Bridal shops like Kleinfeld in New York City are carrying see-through designs
  • Brides are opting for completely see-through styles for their wedding day
  • FEMAIL spoke to bridal stylists and wedding gown designers about the trend

Freeing the nipple has never been more popular, as stars like Heidi Klum, Kendall Jenner, Julia Fox, and many more go braless underneath glamorous see-through gowns. 

Now, the trend has gone from the red carpet to down the aisle as brides embrace sheer bodices. 

During the most recent bridal fashion week in New York, plenty of revealing gowns made their way down the runway with bra-baring bustiers on full display, and more bridal boutiques are carrying loads of see-through designs. 

FEMAIL spoke to bridal stylists and wedding gown designers to find out what spurred the barely-there trend and why brides are embracing the sultry styles. 

Brides are opting for the daring look for their wedding. Marco & Maria showed many sheer and nearly-nude gowns at Barcelona Bridal Week, including the one pictured above

Brides are opting for the daring look for their wedding. Marco & Maria showed many sheer and nearly-nude gowns at Barcelona Bridal Week, including the one pictured above

Rita Ora's Tom Ford nipple-baring gown for her 2023 nuptials is one example of the trend in real life

Rita Ora’s Tom Ford nipple-baring gown for her 2023 nuptials is one example of the trend in real life

The sheer bridal trend took over the runway, with this model hitting Paris Fashion Week in a plunging, nip-baring gown

The sheer bridal trend took over the runway, with this model hitting Paris Fashion Week in a plunging, nip-baring gown

The best designers for brides who dare to bare

  • Berta Bridal
  • Lee Petra Grebenau
  • Galia Lahav 
  • Mira Zwillinger 
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Some people think the naked dress trend is ‘racy’ or not modest enough when it comes to bridal, but there are plenty of ways to ensure it’s an elegant style while showing a little skin – or brides can always change into sheer after-party ensembles.

Rita Ora’s Tom Ford nipple-baring gown for her 2023 nuptials is one example of the trend in real life, as well as French influencer Camille Charriere, who wore a completely see-through wedding dress on her big day.

If you walk into a bridal shop, it’s likely you’ll see more cutouts, sheer bodices, and thigh-high slits than ever before. 

Kleinfeld Bridal, the New York City boutique featured on Say Yes to the Dress, has an entire section on its website devoted to the ‘sheer see-through wedding gown.’

Styles range from plunging necklines to lacy, bra-baring bustiers and beaded bodices. 

Wedding stylist and consultant Julie Sabatino, founder of The Stylish Bride and author of Dressed, Styled, and Down the Aisle, said sheer gowns had been an ongoing trend. 

‘We’re seeing our brides opt to line the bodices for the wedding dress ceremony look, but get more adventurous and sheer for the dancing afterparty dress,’ she told DailyMail.com. 

Julie, who works with brides to pick their look for their special day, thinks the trend is especially popular with bridal because a ‘nude or sheer background makes the details of a dress, like lace or embroidery more obvious and pronounced, so designers like it,’ since ‘it helps those special touches pop.’

French influencer Camille Charriere wore a completely see-through wedding dress on her big day, although she opted for white briefs underneath

French influencer Camille Charriere wore a completely see-through wedding dress on her big day, although she opted for white briefs underneath 

Bridal boutiques like New York City's famous Kleinfeld now have entire sections on their websites devoted to finding sheer wedding gowns

Bridal boutiques like New York City’s famous Kleinfeld now have entire sections on their websites devoted to finding sheer wedding gowns

Bold brides are embracing completely see-through styles for their big day
Bronx & Banco is famous for making conversation-starting wedding gowns, like the one above

Bold brides are embracing completely see-through styles for their big day – although some opt for linings so they don’t cause a stir in front of their families 

Wedding stylist and consultant Julie Sabatino, founder of The Stylish Bride and author of Dressed, Styled, and Down the Aisle, said sheer gowns had been an ongoing trend

Wedding stylist and consultant Julie Sabatino, founder of The Stylish Bride and author of Dressed, Styled, and Down the Aisle, said sheer gowns had been an ongoing trend

'We're seeing our brides opt to line the bodices for the wedding dress ceremony look, but get more adventurous and sheer for the dancing afterparty dress,' Julie told DailyMail.com

‘We’re seeing our brides opt to line the bodices for the wedding dress ceremony look, but get more adventurous and sheer for the dancing afterparty dress,’ Julie told DailyMail.com

Julie thinks one of the reasons brides embrace the style is because celebrities are driving the bridal trends, including this sheer bodice style. 

Many times, Julie’s clients will think about people’s opinions before going sheer. 

She explains they often ‘consider what their families might think about a sheer wedding dress and what’s appropriate for the ceremony location as well.’

‘We always talk to them about wearing something that they won’t feel embarrassing to wear in front of their parents’ friends,’ Julie said. 

‘Typically, our clients tend to prefer a more classic look for going down the aisle and then if they want something a little more revealing, they change into it later in the night.’

Julie said Israeli designers put the see-through look on the map, naming Berta, Lee Petra Grebenau, Galia Lahav and Mira Zwillinger as ones with sheer bodices in their collection.

Galia Lahav is an Israeli wedding couture designer famous for sheer bodices beloved by celebrities like Simone Biles and Paris Hilton. 

Sharon Sever, Galia Lahav’s head designer, told FEMAIL there’s been a ‘noticeable increase in requests for styles featuring sheer bodices,’ as ‘brides today appreciate the artistry and the allure that comes with tastefully incorporating transparency into their bridal looks.’

‘The sheer bodice trend has always been a part of the Galia Lahav aesthetic and has indeed gained momentum,’ Sharon confirmed. ‘It’s not confined to the runway, I think real brides are captivated by the delicate balance of elegance and allure that sheer details offer.’

‘It’s a trend that can seamlessly transition from catwalks to wedding aisles,’ Sharon said.

Sharon added that, ‘social media and celebrity influences undeniably play a role in shaping bridal looks, as ‘brides often draw inspiration from the glamorous celebrity moments and a desire for red carpet-worthy looks on their special day.’

As more celebrities embrace the free the nipple trend, brides look for their own way to rock it on their big day

As more celebrities embrace the free the nipple trend, brides look for their own way to rock it on their big day 

Sheila Sciocchetti, the VP general merchandise manager at Kleinfeld Bridal in New York City said the bridal boutique had 'seen a desire for more revealing looks'

Sheila Sciocchetti, the VP general merchandise manager at Kleinfeld Bridal in New York City said the bridal boutique had ‘seen a desire for more revealing looks’

'The trend has evolved to be less naked and a bit more romantic with just a hint of sexiness,' Sheila said, naming corset and sheer bodices as the most popular options

‘The trend has evolved to be less naked and a bit more romantic with just a hint of sexiness,’ Sheila said, naming corset and sheer bodices as the most popular options

Sheila Sciocchetti, the VP general merchandise manager at Kleinfeld Bridal in New York City said the 30,000-square-foot shop’s employees have ‘seen a desire for more revealing looks over the past several seasons.’

‘The trend has evolved to be less naked and a bit more romantic with just a hint of sexiness,’ Sheila said, naming corset and sheer bodices as the most popular options  

While the brides are ‘influenced by celebrity style,’ some worry about what their family might think about a more revealing design.

‘Sometimes it can be an issue, but sometimes mom or grandma end up loving the sheer looks once they’ve see them on,’ Sheila said. 

Kleinfeld’s also offers ‘options to adjust the opacity of many of our sheer gowns which can help to alleviate any concerns over showing too much skin.’

Bridal stylist Hope Lavine (above) told FEMAIL 'brides have an ever-growing confidence in embracing sheer silhouettes,' especially because they like the 'high fashion element'

Bridal stylist Hope Lavine (above) told FEMAIL ‘brides have an ever-growing confidence in embracing sheer silhouettes,’ especially because they like the ‘high fashion element’

Celebrity bridal stylist Hope Lavine, based in Los Angeles, told FEMAIL ‘brides have an ever-growing confidence in embracing sheer silhouettes,’ especially because they like the ‘high fashion element.’ 

She explained that ‘brides get inspiration from celebrities and It girl weddings,’ citing the ‘old money trend’ Sofia Richie embraced. 

However, according to Hope, some brides ‘are a bit more daring and take fashion risks.’

The bridal stylist referenced influencer Camille Charriere, ‘who wore a sheer wedding dress and went completely viral.’

But not everyone is ready to go totally transparent.  

Hope said that brides biggest hesitation was their family’s opinion. 

‘They want to be respectful of it, but most brides don’t have the energy to defend their decision to their family,’ she said.

‘Sheer gowns aren’t for everyone. 

‘Someone else may see what I see as chic, high-fashion, and risk-taking as classless and tacky. Fashion is completely subjective.’